The a Complicated World of Major Google Algorithm Updates: Need to Know for Webmasters & SEO’s.

I feellike an SEO blog needs to have a complete resource of Google Algorithm updates. Also provide custom SEO tools, google chrome extensions, such as google chrome translate, and links to crucial SEO information. Another important element to have for an SEO blog is a project to create a custom search engine!, web browser (maybe with a free vpn?), or something else really cool that web users can’t get enough of.

Quality

The art of SEO can’t evolve and thrive without creativity or creation. If you don’t want to be the ” purple cow” in your field than SEO isn’t for you!

Panda Google Algorithm Update: This was the first core Google update to its already amazing algorithm that made shady SEO content a thing of the past! This is great for the quality of content on the web. Make sure your web pages (all) have about 1,200 words on each page and blog post! Also, be sure to set your blog, forum, and e-commerce reviews to moderated only. Only allow user generated content that is grammatically correct and structured, thoughtful, useful, innovative, additive, creative, & more than a few words, more than one sentence. Lastly run copy scape on your site and spell checkers! Use w3c.org and validate your code… Veritas my friends m… Veritas!..

Google 2020 SEL May Update

This was a recent update that had a major flux in the rankings. SEL was another broad core algorithm update by Google Inc. Google’s webmaster blog has the full dish on the SEL Google broad core algorithm update. It doesn’t specifically target any sites or pages, but rather shuffled the deck on which new content should rank higher and get a chance to dominate page one of the Google SERPS.

What Did SEL Effect? How do I adjust my site for Google SEL?

Original Content, Research, Observations.

SEL was a broad core system algorithm update. The best way to understand what happened if you lost any keyword rankings is to deeply contemplate Google’s guidelines on what quality content is exactly in their eyes.

Content Describes the topic Comprehensively

In a nutshell, you can’t half winded-like cover the topic at hand. I’ve been working in SEO for 25 years and this is a frequent topic of debate. The Google Panda Algorithms update was supposed to put an end to this debate, but from my journalistic and empirical experiences out in the SEO field, this isn’t necessarily the case. I literally see folks posting that the minimum page or post count to cover Google’s quality updates is 300 words. Yes, yep, 300 words. If you could open up the IOS device that I’m on and see my facial expression right now, we’ll you’d be seeing a bug eyed look of shock! Let me ask you a question, pardon me. Does it look like I can cover the topic of this web page with merely 300 words? Pause. I’m sure as an intelligent life form you guessed no during the moment to think about it. You get what you give. Nothing more nothing less. If I gave you the web page reader only 300 measly words on this topic, I wouldn’t expect you to be a returning visitor in my Google analytics reports.

Quality Isn’t Subjective: This Rule Applies to SEO & SEM

The people who told you that qualify is subjective we’re just being nice to you. Aka they had to white “fib” in order to maintain the “peace”. Google bot and the overlords at Google want to see that your adding new insights and creative value to the world. Don’t just repeat what another blogger or web page said. Be original, be you do what you do.

Don’t Bait and Hook People

Don’t make your headlines about something to gain exaggerated hype, then write a copied article just for SEO hits to your site. Google’s Rank Brain core update followed by BERT is aimed at Google’s AI indexing and understanding the entire topic of a web page. It’s way more advanced than Yahoo & Bing. Google was never intended to be a cheap cordless vacuum that you buy, think it works, then it stops sucking up dirt right after the one month warranty expires. Then you can’t return it, and write bad reviews about the company. Google is detail focused and customer satisfaction obsessed as a result. If your mindset is bent on quality then you’ll love being an SEO, making chrome extensions or other apps for webmasters, and smiling at the computer.

Google Penguin Core Algorithm Update

Penguin core update focused more again on the quality of your website in order for Google to fetch the best website pages for users to see and read. Penguin aimed at getting rid of site spam, penalizing link farms( sites made solely for links), and any other kind of in natural website modification and spam such as a site that is only ads. Penguin was another great Google guidelines quality update.

Hummingbird Google Algorithm Core Update

This update is named after the ultra fast and swift animal, the hummingbird for good reason. Hummingbird saw a major website ranking change in local listings. Hummingbird aimed at penalizing low quality sites (see the pattern here)? once again. If you didn’t think about the user and had a website up and running, you were hit hard in keyword rankings and organic traffic locally in particular. The fix to hummingbird is to make sure that all of your pages low with a few seconds, and that the information architecture or IA is well structured with reasonable internal, external, and back linking. To fix a slow site would require another WordPress page or post. However, in a nutshell use gzip data compression WordPress plugins, and website speed optimization plugins that will minify CSS, JavaScript, HTML5, and other elements in your site page source code that are slowing the site down! If pages take too long too load the user may give up on any interaction with your website. This is really bad and won’t create the magical Googley Google experience that Google is dead aiming for. Also, minimize the pixels on images and reduce image sizes when possible! There’s more too it as well, cache can be optimized and cleared more often, slow loading elements that you want to keep on your site can be moved to the bottom of the page or put in an external JavaScript .js File or external CSS file to preload on the server before the client browser renders your pages. PHP includes are great for preprocessing data on your Apache, is, or INIS server as well. Dedicated servers that you balance run more smoothly.

SSL

SSL or secure socket layer TLS encrypted certificates are a must now for keyword ranking in Google. This makes sure the sensitive data users input, use, and save on your website isn’t being sent over the internet as plain readable text that a hacker with malice can easily intercept and steal your identity or money.